Insightful branding, marketing and messaging that drives results for independent schools.

Insightful branding, marketing and messaging that drives results for independent schools.

We Make Marketing Work for Independent Schools

More than just driving enrollment and fundraising results, marketing is a means to excellence and overall school success.

How we help schools


About us and our clients

Make marketing work

Ideas that make Independent School Marketing Work


Segment for Success

An innovative 9-step guide to enrollment success – revised and expanded for 2022

Get more e-books here

Monthly Insights

White Paper

The Black Hole of Branding

Avoid these mistakes and make your branding project a success

Get more white papers here

Latest Blog Post

5 ways that retention numbers contribute to overall school success.

Read more blog posts here

Chuck English’s ability to accurately articulate the Bialik brand and provide us with deep insight into what makes us unique as a school has been impressive and valuable for us. In many ways, his work has been, and continues to be transformative.

Benjy Cohen, Head of School
Bialik Hebrew Day School

What’s Happening

Enrollment Marketing Summit

Chuck will be part of a great program that brings together industry experts to provide their insights on various aspects of enrollment marketing.


This fascinating study, researched and written by Chuck, and published by Blackbaud K–12 examines 1,000 parents’ attitudes and behaviors related to technology and the parent experience.

A New Retention Playbook

Now in its second edition, Segment for Success is a 19-page ebook that provides an innovative 9-step approach to retention success

Looking for some fundraising inspiration?

The Philanthropic Mind

Surprising Discoveries from Canada’s Top Philanthropists

“This is the best book I have ever read on what “big-stick” donors really think.This book offers the single most uncultured investigation I have ever encountered on how the do-gooder wealthy decide on their gifts.”

Tom Ahern, renowned fundraising author and consultant

Contact us. We’d love to make marketing work for you.