Quality v. Quantity in Philanthropy
Does the size of a philanthropic gift determine its meaningfulness to the donor? As part of our book project The Philanthropic Mind my writing partner and I recently conducted one of our interviews with Canada’s top philanthropists. In it a donor told us that his...Truths and jests
Are nonprofits and fundraising organizations prepared to laugh at themselves? Hats of to John Suart for helping us find out. His Non Profit Humour blog is hilarious and there’s a lot of truth in his jesting. Recent posts include one that reveals both sides of the...Do your donor profiles deliver results?
Good marketers – and particularly fundraising marketers are always looking for good stories. A really effective form of storytelling is the donor profile. It’s an opportunity to present the case for giving in a way that’s personal and compelling. It’s a great way to...Reality trumps advice
If you ever wonder whether fundraising theory and advice really work in practice, you’ll want to read this. This is a story about my friend Ephraim who is a fundraiser on behalf of an educational institution overseas. He has been coming here twice a year for the past...Walking the Mission Talk
Is your organization’s mission something you talk about or something you do? I think that was the essence of a recent brilliant blog post by Harvard Business Review blogger and author Dan Pallotta. And I believe the answer to the question is fundamental to the success...
Monthly Insights and perspectives on independent school marketing
Discover how the parent experience can drive enrollment results
