Every school is unique with its particular landscape, circumstances and requirements. To help schools meet their individual challenges and drive the results they are looking for, we offer these service streams.
From Identity to Results
Discover what differentiates your school from others and makes it one-of-a-kind.
Segment to Achieve Retention Success
Uncover what makes your school valuable to various segments of current parents
Your MarCom Mentor
A coaching/mentoring program that will improve the effectiveness of marketing and communication efforts .
Tailor made solutions
To help you achieve your strategic goals, we develop branding, brand strategy, marketing & communication plans as well as campaigns, copy and creative components.
Here are some examples of recently completed engagements:
- Design and develop a new website to meet strategic marketing goals
- Provide ambassador training for parents, faculty and board members
- Direct the marketing & communications activity of a large four-branch day school including all strategic and creative development
- Conduct a marketing SWOT analysis and develop strategic messaging including talking points for ambassadors
Feel free to be in contact to discuss the situation at your school. You don’t need to have a solution in mind. That’s our job. Anyway, we love to talk about schools and would be happy pass on any advice or recommendations. And odds are there’s a way for us to help.
Speaking/Presenting Engagements
Chuck English is an experienced and engaging speaker on topics related to independent school marketing. He has presented his ideas at numerous conferences, workshops, and webinars. Here are some of his recent engagements:
• NAIS Annual Conference
Workshop presentations in 2019 and 2020
• Enrollment Management Association Annual Conference
Session presentations
• AISAP Annual Institute
Keynote and session presentations
• Blackbaud K-12 User Conference
Session presentation
• ISAS (Independent Schools of the Southwest)
Admissions Conference keynote and session presentations
• NYSAIS (New York State Association of Independent Schools)
Admissions Conference keynote and session presentations
• Prizmah Jewish Day School Conference
Session presentation
Tailor made solutions
To help you achieve your strategic goals, we develop branding, brand strategy, marketing & communication plans as well as campaigns, copy and creative components.
Here are some examples of recently completed engagements:
- Design and develop a new website to meet strategic marketing goals
- Provide ambassador training for parents, faculty and board members
- Direct the marketing & communications activity of a large four-branch day school including all strategic and creative development
- Conduct a marketing SWOT analysis and develop strategic messaging including talking points for ambassadors
Feel free to be in contact to discuss the situation at your school. You don’t need to have a solution in mind. That’s our job. Anyway, we love to talk about schools and would be happy pass on any advice or recommendations. And odds are there’s a way for us to help.
“
Chuck English really gets independent schools, and took the time and care to get to know ours from the inside out. During the entire process (research, planning, design, and implementation), Chuck listened to us and respected our vision every step of the way. He also offered sage advice (and even a little tough love) when it was needed. Independent schools have many choices for the creation of their school’s website; we’re thrilled that we chose English Marketing Works.
—Mandy Rizvi
Director of Admissions and OutreachSerendipity School
Contact us. We’d love to make marketing work for you.